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J·Index / United States / Dotdash Meredith (IAC)

Dotdash Meredith (IAC)

1 verified, source-linked AI implementation documented in 2023.

United StatesNorth AmericaGlobal / Multinational
Cases
1
Active since
2023
Peak stage
4
Controversies
0

Where the AI sits

Commercial & Monetization1

AI implementations

2023

'D/Cipher'

AI-powered contextual intent-targeting advertising solution that analyses billions of consumer interactions and content signals across 40+ Dotdash Meredith brands (People, Better Homes & Gardens, Verywell, Investopedia etc.) to identify consumer intent without using cookies or personal identifiers; D/Cipher+ extends targeting to the open web""

Advertising & Ad Operations4 – Ways of Working1 – Fully Automated
Tool: D/Cipher (proprietary AI platform"; enhanced with OpenAI models from May 2024 partnership)Source ↗

Context

Dotdash Meredith (IAC) is one of 182 organizations in United States documented in the index, which holds 363 cases from the country. Its work spans 1 function type, including Advertising & Ad Operations, documented across 18 organizations worldwide.

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More newsrooms in United StatesAdvertising & Ad OperationsHow this is verified
Part of J·Index — The Journalism AI Index. Every case carries a live source link. Cite with attribution; bulk reproduction is not licensed. Data licensed CC BY-NC 4.0.