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J·Index / Countries / Portugal

AI in Portugal's news media

18 verified, source-linked AI implementations across 13 news organizations, 2023–2026.
Europe and Central Asia2023–2026
Cases
18
Organizations
13
Active since
2023
Controversies
1
Compared with the global pattern, Editorial Workflow & Writing Assistance accounts for 33% of cases here against 17% worldwide.

What AI is used for — and how that differs

Portugalworldwide sharepp = percentage-point difference
Editorial Workflow & Writing Assistance6+17pp
Content Production & Automation3+2pp
AI Ethics & Editorial Policy2+7pp
Audience Intelligence & Analytics1+4pp
Subscription & Paywall1+5pp
Verification & Fact-Checking1-2pp
Audience Engagement & Community1+3pp
Workflow & Operations (General)1+3pp
Multimedia & Visual Production1+2pp

How far adoption has gone

1 – Access1
2 – Adoption11
3 – Proficiency6
4 – Ways of Working0
5 – Reorganizing0

Who is adopting

Funding: Own budget (10), Public broadcaster / state media (3), Tech company (OpenAI) (2), Tech company (Google/GNI) (2)

Notable cases

2026Wizpress

Wizpress — a tool built by former journalist Nuno Costa that pulls a press release from a journalist's email inbox and uses generative AI to create a first draft of a news story directly in the CMS. Used by more than 10 local and regional news organizations across Portugal — 'micro newsrooms' of two or three people covering dozens of municipalities — with one newspaper producing 50 stories a day. Positioned…

Content Production & Automation3 – Proficiency
Wizpress (inbox-to-CMS generative-AI drafting)Source →

2025SAPO

SAPO — Portugal's major news portal (Altice/MEO) launched a new generation of digital media built on generative AI: a redesigned portal and mobile app (with Bliss Applications) delivering personalised content, article summaries in a swipeable 'story' format, a 'Daily Summary' (Resumo do Dia) tool, and a morning front-pages overview.

Audience Experience & Personalisation2 – Adoption
Generative-AI personalisation + summarisation (SAPO app, with Bliss Applications)Source →

2025Observador

Subscription Concierge" — AI-powered subscriber retention and win-back tool; sends personalised SMS and WhatsApp conversations to encourage subscription upgrades and re-engage lapsed readers; developed as part of 2025 JournalismAI Innovation Challenge with Google News Initiative funding

Subscription & Paywall1 – Access
LLM-powered conversational AI"; SMS and WhatsApp API integration;" personalisation engineSource →

2024Público

Multiple AI applications in production workflow: AI-generated audio versions of articles, automatic transcription of interviews, AI-assisted translation, AI-generated news summaries for GenP app (readers aged 15-18); all output undergoes editorial verification; no generative AI content published without human review; staff ChatGPT training sessions run

Content Production & Automation3 – Proficiency
ChatGPT / generative AI tools (multiple)Source →

2024Medialivre

Broad AI deployment across Correio da Manhã, Record, Jornal de Negócios and CMTV: fake news/fact-checking assistance, interview transcription, video editing, automatic content metadata classification, comment analysis with automated responses, social media management automation, newsletter distribution, churn prediction and marketing operations; internal AI manifesto governs use

Content Production & Automation3 – Proficiency
Multiple AI platforms (unspecified)Source →

2025Renascença Multimédia

Multiple AI tools embedded in daily operations across Rádio Renascença, RFM and Mega Hits: automatic audio-to-text transcription to accelerate news publication, production workflow assistance, audience analysis; no AI-generated voices on air; AI limited to non-editorial and workflow tasks

Editorial Workflow & Writing Assistance2 – Adoption
Multiple AI tools including automatic transcription (unspecified)Source →

Elsewhere in Europe and Central Asia

Albania 4Armenia 7Austria 22Azerbaijan 1Belarus 5Belgium 25Bosnia and Herzegovina 3Bulgaria 6Croatia 5Cyprus 1Czech Republic 24Denmark 27
Data from J·Index, the Journalism AI Index — every case verified against a published source. See the methodological note for how cases are collected and coded. Updated 2026-07-23.